Unique Tours, Travel Experiences
and Short Breaks to Rioja


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Call One of Our Specialists to Get Started +44 208 488 1754 or +34 941 163300 Or Send Us An Email [email protected]

Whether you love a full-bodied red or a crisp, fresh white, when it comes to Spanish wine, the region of La Rioja reigns supreme. The name alone is synonymous with wine culture dating back hundreds of years. To get a real flavour for what this region has to offer, book yourself on a Rioja wine tour with The Unique Traveller. Visit private vineyards, enjoy wine tastings and learn about traditional Spanish winemaking.

Discover what’s in store for you with The Unique Traveller’s Rioja wine tours below:

Private and Luxury Tours

We can get access to wineries closed to the public and arrange tastings with top winemakers that  no-one else can. Let us design your dream wine tour itinerary.

Scheduled Tours - Join Other Customers

We have weekly itineraries of 2,3,4,5 nights with small groups of 4,6 and 8 people ranging from  500 Euros to 900 Euros per person depending on the number of people in the tour and number of nights.

E-mail us with your preferred dates and number of people.

Special Occasions

We can provide unique wine and food activities to make your special occasion memorable and to make you feel privileged whether it is a birthday or an anniversary:

Arrange top wine bottles of the year you were born or when you were married, maybe labelled with your name.

Superb tastings held at top winemakers private homes.

Guided visit to wineries closed to the public.

Witness how to open a wine bottle older than 50 years.

Cooking classes and workshops in private members only gastronomy societies.

Gourmet meals paired with wines in private cellars or homes,

Guided visits to private farms, allotments, oil mills, cheese makers, ham farms, mushrooms growers, beehives, charcuterie factories and many more,  learning about different products essentials in the Mediterranean gastronomy.

Guided tapas tours mixing with the locals and experiencing a different way of eating and socializing.

Single Travellers

If you have a passion for wine, food and travelling, we organise small groups for single travellers where you can make new friends and share your passions and new experiences in one of the best mass tourism free areas.

Why are we Unique?

We are from Rioja

Ramon, The Unique Travellers  founder is from Rioja, Ramon comes from a vineyard-grower family in La Rioja.


Ramon and The Unique Traveller have personal relationships with top winemakers, restaurants and chefs.


We know the region inside-out, wineries, hotels, special places, unique spots for views, history, tapas, special features, how to get things done, anything you can ask for.

Winery Selection

There are 550 wineries in La Rioja, we have selected 25 wineries, all different with their own unique features and each one caters for different type of visitors according to their wine level and requirements. Most of the tours of other operators show wineries that once you have seen one you have seen all.

Adapt Rioja offer to our Main Markets

We have an office in London and we know very well the English, Australian and USA market (our main markets).

Luxury Wine Tours

We organise tastings and lunches in selected top  winemakers own homes for our most discerning customers and for special occasions: Birthdays, Anniversaries and Honeymoons.